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Oracle 1Z0-340-25 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Campaigns | - Configure Campaign workflow and decision logic - Use Program Canvas and Program Builder - Describe Campaign types and Canvas elements |
| Email and Email Deliverability | - Configure and review email deliverability tools (Insights, Analyzer) - Create and configure email assets - Describe email deliverability concepts (SPF, DKIM, DMARC, Sender Reputation) |
| Lead Scoring and Management | - Describe Sales Tools and integration with CRM - Describe the Lead Scoring model - Configure scoring rules and thresholds |
| Integration | - Describe the AppCloud and connectors - Describe basic API usage and integration patterns |
| Segments | - Create and configure shared and static segments - Use filters and comparison fields - Evaluate segment performance |
| Forms and Landing Pages | - Create and configure forms and form processing steps - Describe progressive profiling and data lookups - Create and style landing pages |
| Eloqua Fundamentals | - Explain the contact model and data structure - Describe Eloqua's role in CX and the key modules - Describe security and user management |
| Reporting and Analysis | - Use Insight for data analysis and visualization - Describe key reports and dashboards |
Oracle Eloqua Marketing 2025 Implementation Professional Sample Questions:
1. What is the purpose of a custom data object service in Oracle Eloqua?
A) to generate reports and insights from custom object data
B) to automate workflows and triggers based on custom object activity
C) to export data from a custom object to external systems
D) to import data from external sources into a custom object
2. What is the purpose of the Single Sign-On (SSO) feature in Oracle Eloqua's Security Settings?
A) It verifies the identity of users before granting access to the Eloqua platform.
B) It allows users to share Eloqua login credentials with other team members.
C) It allows users to access multiple Oracle applications with a single set of credentials.
D) It encrypts all data transmitted between users and the Eloqua platform.
3. Which action should be used in a form processing step to trigger a follow-up email to the user?
A) Send email
B) Update field value
C) Create contact record
D) Submit form data
4. Which of the following elements can you customize on a landing page in Oracle Eloqua?
A) Header image
B) All of the above
C) Font style
D) Background color
5. How can you integrate Oracle Eloqua forms into a microsite?
A) By embedding HTML code provided by Eloqua into the microsite pages.
B) By importing a pre-designed form template into the microsite.
C) By linking to external form builder tools.
D) By manually creating the forms within the microsite elements.
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: C | Question # 3 Answer: A | Question # 4 Answer: B | Question # 5 Answer: A |


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